English Premier League giants Manchester United have lost a sponsorship deal worth £200m due to fan protests that have called for the ouster of the Glazer family out of the club.
The Guardian reports that United’s 10-year training kit deal with Myprotein will no longer be in place as they were set to take over the sponsorship deal with the club in the coming season.
United’s training kits have been sponsored by AON for the past eight years but the contract is due to expire at the end of June with Myprotein, who is owned by The Hut Group (THG), were proposed to become the new sponsors on a 10-year contract worth £200 million.
The Cheshire-based company has now pulled out of the sponsorship amid the anti-Glazers fan protests in recent weeks with the fans have called for a boycott of the club’s commercial partners.
According to the reports, THG believes they could be targeted as a local business, and have thereby decided to pull out of the proposed contract.
It remains to be seen whether the failure to secure a new training kit deal has any impact on United's summer transfer business with AON, who are also the sponsors of the club’s Carrington training center, set be handed an extension after the deal with THG fell through.